Strategy · Venture · Product · Operations South Africa & North America / Working globally

We build
what comes next.

We help ambitious organisations and founders turn opportunities into ventures, products and operating systems built to work in the real world.

Strategy / Venture / Product / Operations / AI / Programs / Story

From possibility
to market.

01Discover
02Define
03Validate
04Build
05Operationalise
06Launch
07Scale

Ideas rarely fail because people lack ideas.

Strategy makes the deck.Research produces the report.Product writes the requirements.Developers build.Marketing receives it near the end.Creative is asked to make it look good.

Somewhere between all of them, the opportunity gets lost.

We work differently.

We bring business, product, technology and storytelling together from day one. The same team that uncovers the opportunity helps shape the proposition, build the experience and take it to market.

One team.
Four ways.

Clients are not buying reports. They are buying movement: a decision, an evidence base, a prototype, a product, a venture, a story or a launch.

01

Venture Creation

Build a venture

Turn an opportunity into a viable business.

Opportunity discoveryCustomer researchVenture strategyValidationRoadmappingInvestor readinessGTM
02

Product & AI

Build a product

Turn strategy into something people can use.

Product strategyCustomer journeysRapid prototypingMVP developmentAI opportunity designProduct roadmaps
03

Brand & Story

Build a story

Make the proposition clear, compelling and easy to understand.

PositioningNarrativeMessagingContent strategyStakeholder communicationsExecutive storytelling
04

Transformation

Transform the business

Turn an existing organisation into what comes next.

AI opportunityOperations & workflow designCXCapability buildingAdoptionProgram management

Things we've
helped make real.

Ventures, products and systems built around real problems.

PALM
AURA
Service / ProductFrom fragmented spreadsheets to a digitally orchestrated service business.View case study ↗
SCHOOL
-OS
AI / EducationRethinking assessment with AI, with human review at the centre.View case study ↗

Different strengths.
One operating system.

Nextform brings venture creation and product thinking together with strategy, operations and programme execution. We work across the distance between an ambitious idea and the systems required to make it real.

Tumishang Mahosi Selamulela

Tumishang Mahosi Selamulela

Co-Founder · Venture & Product

Venture Building · Product Strategy · AI · Innovation
LinkedIn ↗
Brianne James

Brianne James

Co-Founder · Strategy & Operations

Strategy & Operations · Project Management · Storytelling & Content
LinkedIn ↗
01

Evidence before assumption.

We research, prototype and test rather than falling in love with ideas.

02

Story is part of the product.

People cannot choose, adopt or champion something they do not understand.

03

Make something real.

Every engagement should move beyond recommendations towards an artefact, experiment, prototype, product, campaign or decision.

Notes from
the work.

Read all insights
Signals

The useful future is not the loudest one.

What changing technology means for the work worth doing.

Read note ↗
Experiments

A prototype is a question you can put in someone’s hands.

Notes from the things we are trying, testing and making.

Read note ↗
Field notes

Movement is the deliverable.

Lessons from research, building, launching and learning.

Read note ↗

Something should exist
that doesn't yet.

Let's figure out what it is and build it.

Start a project
Bring us the messy version.
hello@nextform.studio